Calculate your Float Tank ROI
Float tank/ sensory deprivation tank return on investment calculator
The question on everybody’s mind, “How much is a Sensory Deprivation Tank?” and to answer it simply £25k-£35k. At Exo Float, we understand the importance of profitability in your business venture. To help you make an informed decision on whether starting a sensory deprivation tank business is right for you, this page provides comprehensive information that answers the most pressing questions on your mind.
How much do I charge for a float session
Float sessions are typically charged between £40 to £75 per one-hour session in the UK and $45 to $95 in the United States. Having a high initial rate allows for greater flexibility on discounts, memberships, and group bookings.
The Exo Software allows you to vary a sessions’ length, giving you more flexibility in the prices and sessions you offer. These sessions start from as short as 30 minutes and can continue for more than 3 hours, helping you meet all your customers’ needs.
Opening a new float centre
As with any new business venture, understanding start-up costs is crucial when it comes to calculating what sort of return on your investment (ROI) you can expect. Below, we’ll be taking a look at features you’ll need to factor in when considering float centre start-up and build out requirements. We’ll also be drawing up some rough estimates as to what you might expect to spend, along with projected profits in your opening years.
The great news is that, once your float centre is up and running, maintenance costs are pretty low and profitability is pretty high. With a steady streams of customers, you’ll likely see a healthy return on your initial investment within the first eighteen months.
Starting a Small Float Centre
Assumptions: Suggested minimum of 2 Exo Float Tank’s used, purchased outright, float rooms needed to be build from the ground up, staffed by owner & part time receptionist, open 6 days a week for 10hrs a day with 60% occupancy charging ~£60/hr float.
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Projected Budget For First Two Years
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Value
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Potential Income
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£300,000+
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Potential Costs
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£220,000~
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Potential Profit
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£80,000+
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Starting a Medium Float Centre
Assumptions: Suggested minimum of 3 Exo Float Tank’s used, leased over 5 years then owned, float rooms needed to be built from the ground up, staffed by owner & part time receptionist, open 6 days a week for 10 hours a day with 60% occupancy charging ~£60/hr float.
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Projected Budget For First Two Years
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Value
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Potential Income
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£550,000+
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Potential Costs
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£255,000~
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Potential Profit
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£295,000+
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Starting a Large Float Centre
Assumptions: Suggested minimum of 6 Exo Float Tank’s used, purchased outright, float rooms needed to be built from the ground up, staffed by two full time staff & part time receptionist, open 6 days a week for 12 hours a day with 70% occupancy charging ~£60/hr float.
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Projected Budget For First Two Years
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Value
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Potential Income
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£1,250,000+
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Potential Costs
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£590,000~
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Potential Profit
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£660,000+
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Adding float therapy to a gym or spa
Many spas and gyms find that adding a sensory deprivation tank to their menu of services proves to be a popular and profitable expansion of the business. Compared to opening a whole new float center, investment costs will be smaller and returns on that investment should come faster. As a pre-existing business, you may already have much of the infrastructure, space, and customer base needed to make the transition to offering sensory deprivation tanks as seamless as possible. Float therapy also complements other forms of wellbeing treatment, such as massage, yoga, and exercise classes, exceptionally well.
Preparation & planning
There’s plenty to think about when it comes to starting your new sensory deprivation tank venture, but good planning goes a long way. Here are some of the things you’ll want to factor in when calculating the required investment. See our helpful guide to preparing for your own Exo Float Tank.
How Exo Can Help
With our experience providing Sensory Deprivation Tanks to our customers, we’ve built up a tremendous amount of expertise and knowledge on how best to setup and run business incorporating sensory deprivation tanks that we are more than happy to share with the customers of our deprivation tank.
We offer advice on all aspects of float therapy and our Exo Float Tanks. From the design and floorplan layouts to a total fit-out and final details, we can help you with all of your float centers’ build questions.
Our support website is open 24/7 for all clients. We also have a support helpline for more complex inquiries for your convenience and peace of mind.
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